Tuesday, May 18, 2010

Faux Ghostbusters Invade the New York Public Library

NYPL contacted Improv Everywhere to draw attention to their budget cut plight so the troop recreated the intro to Ghostbusters in the Rose Main Reading Room. Tourists were more taken by the scene than locals (big surprise), but what's most amazing to me is the fact that an old world standby like the vanguard library system would experiment with the newest of the new in marketing messaging strategy...viral video.

Posted via web from LaurenProctor's Thinking Posterous